Business English 1
Lehrinhalte
- Business topics
- The different sectors of the economy
- Takeovers
- Products and brands
- Advertising
- Market structure and competition
- International trade
- Recruitment
- Efficiency and employment
- Company structure
- Business correspondence: letters/e-mails, reports, presentations
- Grammar
- Tenses
- Adjectives and adverbs
- Nationality words
- Gerunds and infinitives
- Linking words
- Nouns
- Pronouns
Art der Vermittlung
Präsenzveranstaltung
Art der Veranstaltung
Pflichtfach
Empfohlene Fachliteratur
- MacKenzie, Ian (2010): English for Business Studies. A course for Business Studies and Economics Students. Student’s Book. 3rd ed. Cambridge University Press.
- Emmerson, Paul (2010): Business Grammar Builder. Intermediate to Upper-Intermediate. Student's Book. 2nd ed. Hueber; Macmillan Publishers.
- Business magazine: The Economist
- Business Spotlight Magazine
Lern- und Lehrmethode
Face-to-face learning (input, discussions, role plays, presentations, written activities), case studies, distance learning, blended learning, support through various media
Prüfungsmethode
Continuous assessment:
- Weekly written quizzes 60%
- Presentation 20%
- Participation and performance in class, homework, and assignments 20%
Voraussetzungen laut Lehrplan
English CEFR Level B2
Schnellinfos
Studiengang
Logistik und Transportmanagement (Bachelor)
Akademischer Grad
Bachelor
ECTS Credits
3.00
Unterrichtssprache
Englisch
Studienplan
Berufsbegleitend
Studienjahr, in dem die Lerneinheit angeboten wird
2024
Semester in dem die Lehrveranstaltung angeboten wird
1 WS
Incoming
Ja
Lernergebnisse der Lehrveranstaltung
After successful completion of the course students are able
- to understand and competently use the grammatical structures in “teaching content”
- to use formal and informal presentations styles for business talks
- to give a professional company presentation
- to write formal and informal business letters and emails
- to apply for a job by writing CVs and cover letters
- to participate in and conduct job interviews
- to write short business reports
- to design an advertising campaign
- to talk professionally about free trade
- to describe trends, graphs, charts, and tables using appropriate structures also for figures and currencies
- to make travel, meeting, conference, hotel, or similar arrangements
- to inquire about a product or service
- to respond to an inquiry
- to complain about a product or service
- to respond to a complaint
- to read and understand authentic business-related texts or watch business-related news coverage and summarize them in their own words
- to make telephone arrangements or obtain and give information on the phone
- to socialize / do small talk / network
- to listen actively
- to ask and answer difficult questions
Kennzahl der Lehrveranstaltung
0391-21-01-BB-DE-12